Check out Kyle Bylin’s recent article. Then see our comments below!

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You are onto something, here! But whatever “saves the industry” is not going to just happen on it’s own.

We need to educate and inspire music fans to care for their favorite artists in such a way that they WANT to support them financially. Whether that means buying music (in the present) or participating in other activities that put money into artists’ pockets, it doesn’t matter.

Weathervane Music is taking a crack at achieving this goal. We’re a brand new nonprofit, and much organization still needs to fall into place, but we believe that building a membership of music fans and musicians alike that are willing to ACTIVELY support great independent artists (to be “ACTIVISTS”), we can start a small but powerful movement, one we hope will meet up with and influence whatever developments the industry requires.

It’s reassuring to see Eric Harvey’s (Pitchfork) quote: “… fans could take the initiative to create a new [structure that holds together the industry].” This is what WV hopes to be a part of.